Why Short-Form Videos Are the Future of Digital Marketing
A study conducted by Wyzowl has stated that over 91% of companies are using video as a promotional tool, which is a record high from when the stats were first recorded in 2016.
A study conducted by Wyzowl has stated that over 91% of companies are using video as a promotional tool, which is a record high from when the stats were first recorded in 2016.
Approximately 62% of consumers are less likely to engage with or trust content on social media if they know it was generated by AI, underscoring the critical need for transparency and originality in digital content.
59% of marketers say their budget and ROI are being scrutinized more than ever. This is because consumer needs are rapidly changing and strategies need to change too.
Diversifying your content marketing strategy is a core component of any effective online marketing campaign.
Developing a marketing strategy must begin with answering the questions, ‘why is this worth it?’ and ‘how do I do this differently from others?’
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